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eCommerce Development

eCommerce Development Company for Online Stores

We build, replatform, and optimize Shopify Plus, Adobe Commerce, BigCommerce, WooCommerce, and headless commerce stacks. Sub 1.5s LCP. Edge cached PDPs. Checkout that loads before the customer changes their mind.

Shopify Plus partner, Adobe Commerce certified, BigCommerce verified, ISO 9001, 350+ stores live

  • $2B+

    GMV Processed

    Across launched stores

  • 99.99%

    Storefront Uptime

    Edge cached PDPs

  • 38%

    Avg Conversion Lift

    After CRO sprint

  • 8 wks

    Time to MVP

    From signed SOW

What We Build

Every shape of commerce development.

D2C storefronts, B2B portals, marketplaces, headless, PWA, replatforms, CRO, and subscriptions. One senior team across the full stack.

Direct-to-consumer commerce

B2C Storefronts

High-converting consumer storefronts with sub-second product pages, native search, faceted filters, and one-click checkout. Built on Shopify Plus, Adobe Commerce, or fully custom React + Node.

Highlights

  • Sub 1.5s LCP on PDP
  • Edge cached catalog
  • Apple Pay, Google Pay, Shop Pay

Trade buyers and wholesalers

B2B Commerce Portals

Account hierarchies, contract pricing, custom catalogs per customer, quote workflows, NET terms, requisition lists, and ERP-backed inventory. For distributors, manufacturers, and trade.

Highlights

  • Contract pricing engine
  • Quote and reorder flows
  • Punchout (cXML, OCI)

Two-sided commerce

Multi-Vendor Marketplaces

Vendor onboarding, KYC, commission engine, payouts, split shipping, and reviews. Architected for Marketplaces like Amazon, Etsy, or vertical-specific aggregator plays.

Highlights

  • Vendor portal + payouts
  • Split orders and shipping
  • Stripe Connect, Razorpay Route

API-first stacks

Headless and Composable Commerce

Decouple your storefront from the backend. Next.js or Remix on top of Shopify Storefront API, commercetools, BigCommerce, or Saleor. Pick your own CMS, search, and checkout.

Highlights

  • Next.js 14 App Router
  • commercetools, Saleor, BigCommerce
  • Algolia, Typesense search

App-like web experiences

PWA and Mobile Commerce

Progressive web apps with offline browsing, push notifications, add-to-home-screen, and native-feel transitions. React Native shells when a true app is needed.

Highlights

  • Offline product browsing
  • Push notifications
  • React Native parity

Move without breaking SEO or GMV

Replatforming and Migration

Magento 1 to Magento 2 or Shopify, WooCommerce to Shopify Plus, legacy custom to headless. Data preserved, URL maps kept, SEO equity intact.

Highlights

  • 301 redirect map preserved
  • Zero-downtime cutover
  • Catalog, order, customer migration

Lift revenue from existing traffic

Conversion Rate Optimization

Heatmaps, funnel analytics, A/B experiments, PDP rewrites, checkout shortening, and cart-recovery flows. Typical 6 week sprint delivers double-digit conversion lift.

Highlights

  • VWO and Optimizely
  • PDP and checkout rewrites
  • Cart abandonment recovery

Recurring revenue at scale

Subscription Commerce

Skip, pause, swap, gift, prepaid plans, dunning, and retention dashboards. Recharge, Bold Subscriptions, Stripe Billing, or custom on top of your platform.

Highlights

  • Recharge, Bold, Stripe Billing
  • Dunning and retry logic
  • Customer self-service portal

Not seeing your build? We probably ship it. Tell us your scope

Platform Mastery

Pick the right platform. We are fluent in all of them.

Not resellers. We benchmark Shopify Plus, Adobe Commerce, BigCommerce, WooCommerce, and custom against your math.

Shopify Plus

Fastest time to revenue

Best for
D2C brands, $1M to $250M GMV
Deploy time
6 to 12 weeks
Maturity

Strengths

  • Hosted infrastructure
  • Edge cached PDPs
  • Shop Pay checkout
  • 8,000+ apps

Watch outs

  • Less control over checkout
  • Per-order Plus pricing

Adobe Commerce

Enterprise B2B and complex catalogs

Best for
B2B, multi-store, $50M+ GMV
Deploy time
4 to 9 months
Maturity

Strengths

  • Native B2B features
  • Deep catalog and pricing rules
  • Multi-store, multi-currency

Watch outs

  • Heavy infra cost
  • Adobe license fees

BigCommerce

Open API headless friendly

Best for
Mid-market, headless, omnichannel
Deploy time
8 to 14 weeks
Maturity

Strengths

  • Open Storefront API
  • No platform transaction fees
  • Built-in B2B Edition

Watch outs

  • Smaller app ecosystem
  • Theme system limitations

WooCommerce

Content-led commerce on WordPress

Best for
Content brands, sub $10M GMV
Deploy time
4 to 10 weeks
Maturity

Strengths

  • WordPress CMS native
  • Open source, no fees
  • Massive plugin ecosystem

Watch outs

  • Self-managed infra
  • Plugin sprawl risk

Custom + HeadlessOur pick for control

No platform compromises

Best for
Unique flows, $20M+ GMV
Deploy time
4 to 9 months
Maturity

Strengths

  • Total control of stack
  • commercetools or Saleor core
  • Next.js storefront, edge runtime

Watch outs

  • Higher upfront build cost
  • Ongoing development needed
Integrations

The commerce stack we wire end to end.

Production integrations across payments, search, shipping, tax, ERP, CMS, PIM, and growth tooling.

Live in production48+ tools

Layer 01

Payments

10
  • Stripe
  • PayPal
  • Adyen
  • Razorpay
  • Square
  • Klarna
  • Affirm
  • Mollie
  • Apple Pay
  • Google Pay

Production-ready webhook + queue patterns

Layer 02

Search and Discovery

06
  • Algolia
  • Typesense
  • ElasticSearch
  • Klevu
  • Searchspring
  • MeiliSearch

Production-ready webhook + queue patterns

Layer 03

Shipping and Tax

09
  • ShipStation
  • Shippo
  • EasyPost
  • Avalara
  • TaxJar
  • FedEx
  • UPS
  • DHL
  • Aramex

Production-ready webhook + queue patterns

Layer 04

ERP, CRM and OMS

08
  • SAP
  • NetSuite
  • Microsoft Dynamics
  • Odoo
  • Salesforce
  • HubSpot
  • Zoho
  • Manhattan

Production-ready webhook + queue patterns

Layer 05

CMS and PIM

07
  • Contentful
  • Sanity
  • Storyblok
  • Strapi
  • Akeneo PIM
  • inRiver
  • WordPress

Production-ready webhook + queue patterns

Layer 06

Analytics and CRO

08
  • GA4
  • Mixpanel
  • Heap
  • Amplitude
  • VWO
  • Optimizely
  • Hotjar
  • Klaviyo

Production-ready webhook + queue patterns

Conversion Development

Where development meets the bottom line.

We developer for every stage of the commerce funnel. Page speed for awareness. Faceted search for acquisition. Rich PDPs for activation. Optimized checkout for conversion. Lifecycle for retention.

Stage 01

Awareness

100%

SEO + content

Sub-second LCP for Google ranking signal

Stage 02

Acquisition

78%

Landing pages and PLPs

Faceted filters and Algolia-grade search

Stage 03

Activation

52%

PDP engagement

Rich PDPs, video, AR previews, reviews

Stage 04

Conversion

32%

Checkout

One-page checkout, wallets, address autocomplete

Stage 05

Retention

18%

Repeat purchase

Lifecycle email, loyalty, subscriptions

Typical 6 week CRO sprint

+38% conversion lift, +22% AOV, -41% cart abandonment

Start a CRO sprint
Industries

Vertical-specific commerce, built for your reality.

Every vertical has different flows, regulations, and unit economics. We have shipped in all of them.

Cluster · 4 verticals

Retail Goods

Consumer-facing physical products

  • Fashion and Apparel

    Size, fit, returns

  • Beauty and Personal Care

    Subscriptions, samples

  • Electronics and Tech

    Configurators, bundles

  • Furniture and Home

    AR previews, white-glove

Cluster · 3 verticals

B2B and Specialized

Trade buyers and regulated verticals

  • B2B Distribution

    Contract pricing, NET terms

  • Automotive and Parts

    Fitment search, VIN lookup

  • Health and Wellness

    HIPAA, prescriptions

Cluster · 3 verticals

Daily and Lifestyle

Habit-forming, repeat-purchase verticals

  • Grocery and Food

    Slotted delivery, freshness

  • Sporting and Outdoor

    Seasonal, gift cards

  • Pets and Lifestyle

    Auto-ship, loyalty

10 verticals shipped, plus emerging ones on request. Ask if your industry fits

Process

Seven phases from brief to growth.

Predictable, milestone-tracked, milestone-billed. No surprise change orders, no hidden scope.

  1. Discovery and Scoping

    Phase 1 / 7

    Stakeholder workshops, KPI mapping, technical audit of existing storefront and integrations. Output: a written scope and rough order of magnitude estimate.

  2. Architecture and Platform Choice

    Phase 2 / 7

    Platform selection (Shopify Plus, Adobe Commerce, BigCommerce, headless), data model, integration map, NFR (uptime, RPS, latency). Output: architecture brief.

  3. UX and Visual Design

    Phase 3 / 7

    Component-driven design system in Figma. PLP, PDP, cart, checkout, account, B2B flows. Output: clickable prototype and design tokens.

  4. Build and Integration

    Phase 4 / 7

    Two-week sprints. Theme or storefront build, payment + tax + shipping + ERP wiring, search index, CMS structure, account flows.

  5. QA and Performance

    Phase 5 / 7

    Functional + regression + load tests. Lighthouse passes on PDP and checkout, INP under 200ms on mobile, accessibility audit (WCAG 2.1 AA).

  6. Launch and Cutover

    Phase 6 / 7

    Zero-downtime DNS cutover, 301 redirect map for SEO equity, payments switched to live keys, post-launch monitoring war-room.

  7. Optimization and Growth

    Phase 7 / 7

    CRO experiments, search re-tuning, checkout shortening, retention flows. Monthly development and growth sprints on retainer.

Why Decipher Zone

Six reasons eCommerce buyers trust us.

Less marketing. More commitments. Each principle has a verifiable proof point.

  1. No juniors

    Senior developers only

    No juniors learning on your storefront. Every line of code is written or reviewed by a senior develop with shipping experience.

    Proof

    100+ senior developers on staff

  2. No bias

    Platform agnostic counsel

    We are not resellers. We recommend Shopify, Adobe, BigCommerce, or custom based on your math, not our commissions.

    Proof

    Zero platform commissions ever

  3. Speed first

    CWV-first development

    Sub 1.5s LCP and INP under 200ms on the PDP and checkout. Page speed is treated as a feature, not a phase 2 task.

    Proof

    Avg 1.2s LCP across launched stores

  4. You own it

    You own everything

    Source code, infrastructure, design tokens, content. No vendor lock-in to us. SOW includes full handover artifacts.

    Proof

    Git repo in your name from day one

  5. BFCM ready

    Black Friday hardened

    Load tested to 10x peak before launch. War-room cover during your first major sale window.

    Proof

    10x peak load tested before launch

  6. No surprises

    Honest pricing

    Written fixed-price scopes for MVPs and clear time and material rates for evolutions. No surprise change orders.

    Proof

    Written SOW. No change-order traps

The bottom line

Senior developers. Honest counsel. Code that survives Black Friday. Source you actually own.

Verify it on a 30 min call
Engagement Models

Three ways to engage us.

Fixed price for clear scopes. T&M for evolving roadmaps. Dedicated squads for long arcs.

Best for new launches

Fixed Price MVP

From $30,000

A defined storefront scope built to a fixed price and fixed timeline. Ideal for first stores or replatforms with a clear catalog.

  • Discovery + design + build
  • Up to 10 integrations
  • Launch + 30 day stabilization
Get a fixed quote
Most popular

Best for ongoing evolution

Time and Material

From $55 / hour

Development capacity by the sprint. You set the priority queue. We deliver in two-week sprints with full transparency.

  • 2 week sprint cycles
  • Live priority queue
  • Monthly burn reports
Start a sprint

Best for $1M+ engagements

Dedicated Team

From $18,000 / month

A ring-fenced squad of 4 to 12 developers, a tech lead, a designer, and a delivery manager. Reports to your CTO.

  • Squad of 4 to 12
  • Tech lead + delivery manager
  • Sole focus on your roadmap
Compose a team
Frequently Asked

Twelve questions we hear on every discovery call.

Honest, specific answers to the questions enterprise buyers and founders bring to a first call.

  • How much does eCommerce development cost?

    A Shopify Plus theme-based launch starts at $30,000 to $60,000 for a 6 to 10 week build. A custom Adobe Commerce or headless build typically runs $120,000 to $400,000+ over 4 to 9 months depending on integrations (ERP, PIM, search, OMS), B2B complexity, and number of locales. We share a written fixed-price scope after a free 30 minute discovery call.

  • Which eCommerce platform should I pick: Shopify Plus, Adobe Commerce, BigCommerce, WooCommerce, or custom?

    Shopify Plus for fastest time to revenue on D2C up to $250M GMV. Adobe Commerce for native B2B, complex pricing, and multi-store at $50M+ GMV. BigCommerce for headless-friendly mid-market with no transaction fees. WooCommerce for content-led brands under $10M. Custom headless (Next.js + commercetools or Saleor) for unique flows or full control. We benchmark these against your roadmap on the discovery call.

  • What is headless commerce and do I need it?

    Headless commerce decouples the storefront (the customer-facing UI) from the backend (catalog, cart, checkout, orders). You build the front end in Next.js or Remix and connect via APIs to commercetools, Shopify Storefront API, BigCommerce, or Saleor. You need headless if you want page speed under 1.5s LCP, an omnichannel front (web + app + kiosk + social), or a stack that outlasts platform versions.

  • How long does an eCommerce build take?

    Shopify Plus theme build: 6 to 12 weeks. BigCommerce build: 8 to 14 weeks. Adobe Commerce: 4 to 9 months. Headless or custom: 4 to 9 months. PWA layer on top of existing platform: 6 to 10 weeks. We commit to dates in writing in the SOW with weekly milestone tracking.

  • Can you migrate from Magento 1 to Magento 2 or Shopify Plus?

    Yes. We move catalog, customer records, order history, CMS, and SEO. URL maps are preserved with 301 redirects so search rankings are not lost. Cutover happens on a planned low-traffic window with monitoring and rollback path in place. Typical replatform: 3 to 6 months end to end.

  • Do you build B2B eCommerce with contract pricing and quote workflows?

    Yes. B2B portals with account hierarchies, customer-specific catalogs, tiered and contract pricing, NET terms, requisition lists, multi-buyer approval, and ERP-backed inventory. Built on Adobe Commerce B2B Edition, BigCommerce B2B Edition, or custom on top of commercetools depending on complexity.

  • How do you handle payment gateway integrations and PCI compliance?

    We integrate Stripe, PayPal, Adyen, Razorpay, Square, Klarna, Affirm, Apple Pay, and Google Pay using tokenized PCI DSS SAQ-A flows so card data never touches your servers. For platforms like Shopify Plus and BigCommerce, PCI is offloaded to the platform. For custom builds we use Stripe Elements, Adyen Drop-in, or Braintree Hosted Fields.

  • Can you connect my eCommerce store to my ERP (SAP, NetSuite, Dynamics, Odoo)?

    Yes. We build bidirectional integrations for catalog sync, inventory feeds, order routing, customer master, and fulfillment status. Connectors are built event-driven (webhooks + queues) so the storefront never blocks waiting on the ERP. Standard ERPs supported: SAP S/4HANA, NetSuite, Microsoft Dynamics 365, Odoo, Sage. Custom adapters built for legacy systems.

  • Do you build mobile commerce apps or PWAs?

    Both. PWAs (progressive web apps) deliver app-like UX on the web with offline browsing, push notifications, and add-to-home-screen, with no app store friction. Native React Native apps when you need camera access, deep platform features, or a place in app stores. We typically recommend PWA first, native app when push penetration matters.

  • How do you optimize Core Web Vitals for eCommerce?

    Sub 1.5s LCP via edge caching of PDPs and HTML streaming. Sub 200ms INP via React Server Components, code-split client islands, and deferred hydration of below-fold sections. CLS near zero by reserving image and ad slots. Average launched store: LCP 1.2 to 1.8s mobile, INP 100 to 180ms, CLS under 0.05. Lighthouse 90+ on Performance, 100 on SEO and Accessibility.

  • What ongoing support do you offer after launch?

    Retainer plans from 40 hours per month (bug fixes, theme tweaks, A/B experiments) up to full dedicated squads (4 to 12 developers running the roadmap). 24/7 incident response with 15 minute Sev-1 SLA available for enterprise contracts. Black Friday cover and load testing included.

  • Do you own the source code and infrastructure after launch?

    You do. Source code lives in your Git repo from day one. Infrastructure (Shopify Plus, Adobe Commerce instance, BigCommerce store, AWS/GCP account) is in your name and on your billing from the start. We hand over design tokens, Figma files, runbooks, and full documentation. No vendor lock-in.

Talk to a developer

Send a brief. Get a written estimate in 3 days.

A senior developer reads your brief, runs a free 30 minute discovery call, and delivers a written architecture review with a rough estimate. No deck. No obligation.

  • Reply within 1 business day
  • Senior developer on every call (not a sales rep)
  • NDA signed on request before any detail is shared
  • Source code and infrastructure are yours from day one

Get Started

Tell us about your store

Developers available this week

30 minute call. Written architecture review in 3 days. No pitch deck.

Encrypted in transit. NDA on request.

Free 30-minute consultation

Talk to senior developers, not salespeople.

Share your scope. A senior developer reviews it, walks you through the trade-offs, and sends a written summary after the call. NDA before any details are discussed.

  • Written estimate within 5 business days
  • Senior developer on the first call
  • Code stays in your repository
  • ISO 9001 certified shop
4.9 / 5from 2,495 reviews
350+ builds shipped

Talk to Senior Developers

Available

30 minute call. Written summary after. No pitch deck.

NDA signed before any project details are shared